Are You Giving Away TOO MUCH Free Content?
Are you AFRAID you might be giving away too much of your content for free?
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========================================================= Here is more text in conjunction with my video – “Are You Giving Away TOO MUCH Free Content?”
Are you a Course Creator, Membership Site Owner, or Digital Authority selling your content to your students? Are you AFRAID you might be giving away too much of your content for free? Worried it might be costing you sales?
Are You Giving Away TOO MUCH Free Content? Share Your Content
For many, a hybrid strategy that combines both free content and content behind a “pay wall” makes the most sense and drives the most success. But ultimately, there is no “right” way to provide content to generate leads. Each content marketing scenario will require marketers to consider their objectives anew, establish a gating theory, and test.
Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, visually-appealing video.
It’s important to carefully craft a strategy for your video-marketing activities to maximize your reach. Your video marketing strategy should include.
Are You Giving Away TOO MUCH Free Content? Publishing Schedule
Just as you time your tweets and Facebook posts to run consistently, your video marketing plan should have legs, as well. Instead of posting one video about a new product, think of your campaign in terms of a series.
What type of story can you tell that will allow you to post it in multiple parts over the course of several weeks?
Once you’ve determined the content of your videos, set up a schedule. Space the videos out evenly, timing them to lead up to a big product launch or event.
Continue to strategize new video campaigns that can keep your brand fresh in customers’ minds long after that big date.
Are You Giving Away TOO MUCH Free Content?
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==================================================== THE NAUTICAL ORIGINS of Some Common Expressions … No Great Shakes : When casks became empty they were “shaken”
(taken apart) so the pieces, called shakes, could be stored in a small space.
Shakes had very little value.
======================================================================= It doesn’t matter how great your content is, if it’s not packaged well no one’s going to read it. So ensure that your headline is convincing and pulls them in. 6 Tips – How to Create Clickable Headlines
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=========================================================== Here is full text for each point of my video – 6 Tips – How to Create Clickable Headlines
In developing content for the Internet there are a number of things to consider.
From search engine optimization to clickable headlines, there’s a lot to keep in mind.
Clickable headlines are an area that many businesses (and writers) fail to fully utilize.
It doesn’t matter how great your content is, if it’s not packaged well no one’s going to read it. It’s true that the content is the most important part of the writing, the research, the high quality writing, but without a clever headline it all becomes a little less meaningful.
A good place to start then when it comes to writing content for the web is the headline.
But how do you make it clickable and more desirable? Let’s have a look at some ways that you can sell your content better and increase your brand exposure.
If people aren’t sold on your headline they’re never going to follow up on your content.
First impressions are always important and the online world is no exception – perhaps it’s even more important due to the sheer amount of content that’s distributed online.
You’re not the only one
The first thing to consider is where your content ends up. No one writes in a vacuum and when your content is posted and shared it’ll appear in amongst loads of other headlines. Yours must stand out regardless of where it ends up. Online readers have a vast library at their fingertips, so ensure that your headline is convincing and pulls them in. 1 : Make readers pick you
That seems like an easy enough idea but it’s an important one.
Online readers don’t have patience; in fact they have very short attention spans.
You need to grab them immediately and invite them to read your work.
To do this you need to make sure that your writing is good, clear, and above all succinct.
No one has time to kill and if your work isn’t good enough they’ll find something that is.
Online readers scan text very quickly so your headline needs to define the thrust of the article immediately.
Start with your headline and then use it to inform the rest of your piece.
If something doesn’t further your point, cut it out.
If it’s unnecessary, don’t write it. Ensure that your headline states your purpose and give readers the ability to immediately know what it is that you’re discussing. 2 : Be unique
This is obviously subjective but if you’re honest with your writing you’ll find that you have a unique voice. Use it and devise headlines that stand out and make online denizens want to read more. Make sure that your piece has a clear goal and relate everything to that.
Add your article keyword (usually frontloaded) to your headline and you’ll make it more easily searchable.
Whatever subject you’re writing about you’ll find that many other writers have been there before. This is why the headline is so important.
Everyone writes lists online and regardless of the niche the format often remains the same. 3 : Direct customers
You want to stand out from the crowded online space and show that you have a unique voice simply through the way that your write the headline.
Ensure that you’re adding something fresh and different to the mix and you’ll make readers desire to know more. Not just about the subject in hand, you’ll make them want to read your specific article based on the way that you’ve constructed the headline. 4 : Should you pose a question?
Any easy way (if slightly unimaginative) to grab a reader’s attention is by turning the article title into a question. In a psychological sense it makes readers want to know the answer and piquing someone’s interest can only aid you in directing readers to your blog.
Make them wonder and suggest (implicitly) that you have the answer.
Another good way to generate clicks on your content is by providing an actionable item.
Give the reader something to do once they’ve read the story and you’ll likely find that the reader has a much better engagement with your work and the information provided. 5 : Consider the best adjective
Online headlines are often saturated with grandiose claims and promises.
Ensure that your headline is an accurate one and avoid unnecessary hyperbole.
Most online writers use very similar words to describe their content.
Try to be more imaginative and think outside of the usual internet box.
Finally, remember that you’re writing for a human audience so emphasise that connection. Make your tone of voice one that’s conversational and one that establishes a form of human connection – whatever makes it sound like a real person with their own subjective opinion wrote it. Internet users are very aware of the proliferation of spam and questionable content so avoid even providing a slight inkling that your content is written by a robot. 6 : choosing-content
There are some good considerations to think about when attempting to add a human element to your content:
* Tell a story
* Talk about general shared human experiences
* Emotional content and its impact on you
* Use humour, but go easy on this one
* Solve a problem – how to articles and numbered headlines work well as they immediately suggest that there’s a take-away for the reader
* Use some of the above advice to make your headlines more clickable.
By doing this you’ll find a marked increase in user engagement and your content will be read more often. That’s what it’s there for.
Clickable headlines pull people in and keep them there with the great content you’ve written
=================================================================== How to Instantly Maximize your income with Social Media networks For your Free Social Media Traffic tips & strategies Guide – Use this clickable link – http://www.imsocialmediatraffic.com Click here for Social Media Traffic tips, strategies & a Free Guide
================================================================== THE NAUTICAL ORIGINS of Some Common Expressions … To make headway : To get on, to struggle effectively against something,
as a ship makes headway against a tide or current…